Pratt Fine Art Center Redesign
Project Background
Duration 2025.1 - Present
My Role UX Designer
Contribution Visual Elements, Information Architecture, Hi-Fi Design
Who is the Client?
Check Client Here︎︎︎
Pratt Fine Arts Center is a welcoming, inclusive art community based in Seattle, offering hands-on education and studio access in different areas like glass, metal, printmaking, painting, and sculpture. Dedicated to creativity and accessibility, Pratt empowers artists of all backgrounds to explore, learn, and grow in a supportive community.
Why is Pratt different?
Pratt Fine Arts Center sets itself apart by providing a wide range of specialized studios (e.g., glassblowing, metalworking, printmaking) and emphasizing accessibility and inclusivity.
Current Design
Inconsistent page layouts
Disorganized information architecture
Unclear text hierarchy
Ineffective use of theme colors
Images that lack of theme
Opportunities& Design Goals
Improve Consistency
Increase Community Visibility
Organized Visual Hierarchy
Promote Brand
Final Design
Moodboards
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Logo Evolution
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Grid System
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Layout System
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Typography
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Color Palette
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Imagery
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Design Decision
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Applied System
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Logo Evolution
Grid System
Layout System
Typography
Color Palette
Imagery
Design Decision
Applied System
